The Role of Entrepreneurial Strategy-Making Dimensions towards Internet Business Performance in Malaysia

  • Authors

    • Sabrinah Adam
    • Batiah Mahadi
    2018-05-22
    https://doi.org/10.14419/ijet.v7i2.29.13812
  • Entrepreneurial Strategy-Making, Innovativeness, Proactiveness, Risk-Taking, Organisational Performance, Internet Business
  • Internet business today is facing major transformations due mainly to increased competition, changes in consumer behaviour, and technological advancements. As Internet business is an important growth engine in Malaysia nowadays, a potential of a good entrepreneurial strategy-making (ESM) can be discovered to develop Malaysian Internet business. Besides, ESM is recognised as the driver of growth and profitability. Thus, this paper aims to develop a conceptual framework related to the role of ESM dimensions, which is the role of innovativeness, proactiveness and risk-taking towards organisational performance of Internet business in Malaysia. As such, this article includes a discussion of the background and the uniqueness of the Internet business and highlighting the role of entrepreneurial strategy-making (ESM) dimensions that have a relationship towards organisational performance of Internet business. The paper concludes with implementation of effective strategy-making that can benefit the Internet entrepreneur in future.

     

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    Adam, S., & Mahadi, B. (2018). The Role of Entrepreneurial Strategy-Making Dimensions towards Internet Business Performance in Malaysia. International Journal of Engineering & Technology, 7(2.29), 524-527. https://doi.org/10.14419/ijet.v7i2.29.13812