A, Ms. Suriya Kumari; MANI, Dr. S; ARUMUGAM, Dr. A; SMITHA, Ms. Candida. A Study on Exploitation of Consumer Impulsivity through ‎Marketing Tactics in Bengaluru Supermarkets, Contributing to ‎Unsustainable Consumption Patterns and What Strategies Can ‎Be Implemented to Foster Responsible Consumer Behavior and ‎Environmental Sustainability. International Journal of Accounting and Economics Studies, [S. l.], v. 12, n. SI-1, p. 429–433, 2025. DOI: 10.14419/kbw95752. Disponível em: https://www.sciencepubco.com/index.php/IJAES/article/view/34903.. Acesso em: 5 dec. 2025.