Factors Influencing Sports Performance Outcomes in ‎India: Examining Training, Governance, and ‎Socio-Cultural Factors

  • Authors

    • Kayaan Desai Fountainhead School, Surat, India
    • Dr. Vatsal Patel Assistant Professor, Department of Business and Industrial Management, Veer Narmad South Gujarat University, Surat, ‎India
    • Dr. Pratha Jhala Assistant Professor, Department of Business and Industrial Management, Veer Narmad South Gujarat University, Surat, ‎India
    • Dr. Dhaval Maheta Professor, Department of Business and Industrial Management, Veer Narmad South Gujarat University, Surat, India
    • Dr. Janki Mistry Professor, Department of Business and Industrial Management, Veer Narmad South Gujarat University, Surat, India
    • Dr. Keren Kirit Khambhata Assistant Professor, Auro University, Surat, India
    • Ms. Vishwa Bhatt Research Scholar, Department of Business and Industrial Management, Veer Narmad South Gujarat University, Surat, ‎India
    https://doi.org/10.14419/vwxssf65

    Received date: August 14, 2025

    Accepted date: September 19, 2025

    Published date: October 12, 2025

  • Competition Exposure; Governance; Human Capital Theory; Socio-Cultural Environment; Sports Performance

  • Abstract

    This study examines the impact of training, governance, and socio-cultural factors on sports performance outcomes in India. A ‎quantitative approach was employed, utilizing a structured questionnaire with a sample of 303 athletes, coaches, administrators, ‎and enthusiasts. Partial Least Squares Structural Equation Modeling (PLS-SEM) was used for data analysis. The model ‎demonstrated acceptable reliability and validity, with strong internal consistency (Cronbach's alpha > 0.7, composite reliability > ‎‎0.8) and convergent validity (AVE > 0.5). Discriminant validity was established using the Fornell-Larcker criterion and ‎the Heterotrait-Monotrait ratio. The model explained 69.9% of the variance in performance outcomes (R² = 0.699). Socio-cultural ‎environment had the strongest effect (f² = 0.280), followed by competition exposure (f² = 0.102). Predictive relevance was ‎confirmed with positive Q² values. Path analysis revealed significant relationships between performance outcomes and socio-‎cultural environment (β = 0.452, p < 0.001), competition exposure (β = 0.255, p < 0.001), and training and development (β = ‎‎0.138, p = 0.004). These findings are interpreted through the lens of human capital theory and cost–benefit analysis, ‎highlighting that socio-cultural and competitive factors function as non-monetary externalities influencing labor supply into ‎sports. The results suggest that infrastructure and financial inputs exhibit diminishing returns unless complemented by strategic ‎governance and skill investment. By embedding sports development within economic frameworks such as ROI on public ‎spending, opportunity costs of athlete training, and market inefficiencies in talent allocation, the study provides actionable ‎insights for designing efficient public–private partnerships in India’s sports sector. A holistic approach combining physical ‎infrastructure with intangible developmental inputs is recommended for effective public-private partnerships in the Indian sports ‎sector‎.

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  • How to Cite

    Desai, K., Patel , D. V. ., Jhala , D. P. ., Maheta , D. D. ., Mistry , D. J. ., Khambhata , D. K. K. ., & Bhatt, M. V. . (2025). Factors Influencing Sports Performance Outcomes in ‎India: Examining Training, Governance, and ‎Socio-Cultural Factors. International Journal of Accounting and Economics Studies, 12(6), 457-466. https://doi.org/10.14419/vwxssf65