Investigating The Use of GEM2.1 Excellence Model in Contributing to ‎Sustainability in The UAE

  • Authors

    • Ayesha A. AlAdeedi School of Business & Quality Management, Hamdan Bin Mohammed Smart University, UAE
    https://doi.org/10.14419/8hb21p45

    Received date: June 23, 2025

    Accepted date: July 1, 2025

    Published date: July 10, 2025

  • GEM2.1; Sustainability; UAE; Performance; Customer Satisfaction

  • Abstract

    In the context of increasing global challenges such as rapid technological changes, globalization, and ‎heightened competition, organizations, particularly in the public sector, must prioritize sustainability to ‎remain viable and effective. Traditional excellence models like the EFQM, Baldrige Criteria for ‎Performance Excellence (BCPE), and the Deming Prize have been widely applied to improve ‎organizational efficiency and quality outcomes. However, these models often fall short of explicitly ‎addressing sustainability, particularly in social and environmental domains. For example, while EFQM ‎improves outcomes and customer satisfaction, its limited focus on employee involvement and ‎sustainability weakens its long-term effectiveness. Similarly, BCPE and Deming Prize models ‎emphasize quality and leadership but do not comprehensively incorporate sustainability concerns. To ‎bridge this gap, the United Arab Emirates (UAE) introduced the Government Excellence Model ‎‎(GEM) 2.1. Built upon the EFQM foundation, GEM 2.1 emphasizes sustainability and citizen ‎well-being as core components of public sector performance. The model is structured around three key ‎pillars: vision realization, distinctive value creation through innovation, and enabling factors, including ‎leadership, policies, and resource optimization. These pillars collectively support the UAE's strategic ‎goal of aligning public services with sustainable development objectives and improving the overall ‎quality of life‎.

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  • How to Cite

    AlAdeedi, A. A. . (2025). Investigating The Use of GEM2.1 Excellence Model in Contributing to ‎Sustainability in The UAE. International Journal of Accounting and Economics Studies, 12(2), 429-436. https://doi.org/10.14419/8hb21p45